National University of Malaysia
School of Language Studies and Linguistics, Faculty of Social Sciences and Humanities
Throughout the more than 50 years of Pablo Neruda's poetic career, natural places were a fundamental component of his poetry. Neruda was a major 20th century Latin American and Nobel Prize winning poet who was famous as a political poet.... more
Throughout the more than 50 years of Pablo Neruda's poetic career, natural places were a fundamental component of his poetry. Neruda was a major 20th century Latin American and Nobel Prize winning poet who was famous as a political poet. This paper examines the concept of 'place' in Neruda's selected poems to reveal his experiences and emotions connected to specific places. 'Place' is an essential component of ecopoetry. In this paper, we utilise the conceptual framework of ecopoetry, which is a sub-theory of ecocriticism. Ecopoetry is a genre of poetry that explores how human beings are connected to their habitat or home, how 'home' is defined and built, and how a sense of 'place' is invoked. In this paper, we scrutinise the relationship between man and place (nature) with an emphasis on ecological awareness. Therefore, the paper will illustrate how the environment is closely associated with the concept of place. Based on the evidence presented, we propose that Neruda was very much an ecopoet and a 'place maker'. Through his poetry, he establishes his poetic goal to achieve 'topophilia' or love of places by illustrating that the knowledge of spiritual belonging is the result of the knowledge of one's physical roots.
ABSTRACT The study focuses on characteristics of written text found in e-commerce web sites, specifically in retail web sites. Retail web sites are web sites that facilitate buying and selling over the Internet. The aim of the study is to... more
ABSTRACT The study focuses on characteristics of written text found in e-commerce web sites, specifically in retail web sites. Retail web sites are web sites that facilitate buying and selling over the Internet. The aim of the study is to find out the types of sentence structures, voice, verb forms, and word choices that are popular with retail web site designers. Data were gathered through reviews of popular retail web site. The study revealed that the dominant sentence structures used in web site discourse were simple rather than compound or complex. Also, the use of the active voice and strong verb forms were quite common in the web sites that were reviewed. The findings have implications for language trainers preparing graduates for the K-Economy.
The search for identity and the sense of the loss of land seem to be vital aspects in Mahmoud Darwish’s poetry of resistance. His poetry is populated with a continuous but unique cry for the loss of Palestinian identity and land. His... more
The search for identity and the sense of the loss of land seem to be vital aspects in Mahmoud Darwish’s poetry of resistance. His poetry is populated with a continuous but unique cry for the loss of Palestinian identity and land. His poems such as “Identity Card”, “the Passport”, “To My Mother”, “To My Father”, “A Lover from Palestine” and “On Perseverance” are highly praised in Arabic poetry because they embody emblems of the interconnectedness between identity and land. This paper aims at analyzing how Darwish links between identity and land in these poems from an ecopostcolonial perspective and the extent to which they share a common ground as both entail a mode of resistance to the occupiers of the poet’s homeland. By explicating the link between identity and land in Darwish’s selected poems, we can implant a new awareness of man’s connection to land.
... Creating Awareness of Real Life Issues through Science Fiction Shahizah Ismail Hamdan*, Ravichandran Vengadasamy, Ruzy Suliza Hashim and Noraini Md Yusof ... The questions were: 1. Based on the course description, what are your... more
... Creating Awareness of Real Life Issues through Science Fiction Shahizah Ismail Hamdan*, Ravichandran Vengadasamy, Ruzy Suliza Hashim and Noraini Md Yusof ... The questions were: 1. Based on the course description, what are your expectations with regards to this course ...
Charlotte Perkins Gilman{\textquoteright}s novel, Herland, is regarded by many as the pioneering feminist utopian novel. Authored in 1915 (but published as a monograph only in 1978), Herland is intended as a social critique, and as a... more
Charlotte Perkins Gilman{\textquoteright}s novel, Herland, is regarded by many as the pioneering feminist utopian novel. Authored in 1915 (but published as a monograph only in 1978), Herland is intended as a social critique, and as a sociological theorist, Gilman sees herself as a change agent for a better social life for women especially, as well as society in general. Like other intellectuals at the turn of the 20th century, Gilman struggled to theorise her social vision, whilst simultaneously placing great efforts at promoting her vision in a package that is attractive to the masses. By self-consciously distancing herself from the intellectuals of her time, she crafted her works as endeavours at transforming society. With the utopian novel as her genre of choice, Gilman provides readers with a deeper sense of understanding of the ills of a society that subscribes to and is fixated with masculinity. As such, it is the contention of this paper to discuss Gilman{\textquoteright}s se...
Charlotte Perkins Gilman’s novel, Herland, is regarded by many as the pioneering feminist utopian novel. Authored in 1915 (but published as a monograph only in 1978), Herland is intended as a social critique, and as a sociological... more
Charlotte Perkins Gilman’s novel, Herland, is regarded by many as the pioneering feminist utopian novel. Authored in 1915 (but published as a monograph only in 1978), Herland is intended as a social critique, and as a sociological theorist, Gilman sees herself as a change agent for a better social life for women especially, as well as society in general. Like other intellectuals at the turn of the 20th century, Gilman struggled to theorise her social vision, whilst simultaneously placing great efforts at promoting her vision in a package that is attractive to the masses. By self-consciously distancing herself from the intellectuals of her time, she crafted her works as endeavours at transforming society. With the utopian novel as her genre of choice, Gilman provides readers with a deeper sense of understanding of the ills of a society that subscribes to and is fixated with masculinity. As such, it is the contention of this paper to discuss Gilman’s second novel, Herland as a fem...
- by Shahizah Ismail Hamdan and +1
- •
Charlotte Perkins Gilman\{$\backslash$textquoteright\}s novel, Herland, is regarded by many as the pioneering feminist utopian novel. Authored in 1915 (but published as a monograph only in 1978), Herland is intended as a social critique,... more
Charlotte Perkins Gilman\{$\backslash$textquoteright\}s novel, Herland, is regarded by many as the pioneering feminist utopian novel. Authored in 1915 (but published as a monograph only in 1978), Herland is intended as a social critique, and as a sociological theorist, Gilman sees herself as a change agent for a better social life for women especially, as well as society in general. Like other intellectuals at the turn of the 20th century, Gilman struggled to theorise her social vision, whilst simultaneously placing great efforts at promoting her vision in a package that is attractive to the masses. By self-consciously distancing herself from the intellectuals of her time, she crafted her works as endeavours at transforming society. With the utopian novel as her genre of choice, Gilman provides readers with a deeper sense of understanding of the ills of a society that subscribes to and is fixated with masculinity. As such, it is the contention of this paper to discuss Gilman\{$\back...
- by Shahizah Ismail Hamdan and +1
- •
... As such, it is the contention of this paper to discuss Gilman's second novel, Herland as a feminist utopian novel critiquing some aspects of culture Gilman describes as androcentric and to briefly link the images portrayed by... more
... As such, it is the contention of this paper to discuss Gilman's second novel, Herland as a feminist utopian novel critiquing some aspects of culture Gilman describes as androcentric and to briefly link the images portrayed by Gilman in Herland to the Jungian theory of archetypes ...
ABSTRACT Charlotte Perkins Gilman{\textquoteright}s novel, Herland, is regarded by many as the pioneering feminist utopian novel. Authored in 1915 (but published as a monograph only in 1978), Herland is intended as a social critique, and... more
ABSTRACT Charlotte Perkins Gilman{\textquoteright}s novel, Herland, is regarded by many as the pioneering feminist utopian novel. Authored in 1915 (but published as a monograph only in 1978), Herland is intended as a social critique, and as a sociological theorist, Gilman sees herself as a change agent for a better social life for women especially, as well as society in general. Like other intellectuals at the turn of the 20th century, Gilman struggled to theorise her social vision, whilst simultaneously placing great efforts at promoting her vision in a package that is attractive to the masses. By self-consciously distancing herself from the intellectuals of her time, she crafted her works as endeavours at transforming society. With the utopian novel as her genre of choice, Gilman provides readers with a deeper sense of understanding of the ills of a society that subscribes to and is fixated with masculinity. As such, it is the contention of this paper to discuss Gilman{\textquoteright}s second novel, Herland as a feminist utopian novel critiquing some aspects of culture Gilman describes as androcentric and to briefly link the images portrayed by Gilman in Herland to the Jungian theory of archetypes with some reference to female archetypal images.
- by Shahizah Ismail Hamdan and +1
- •
Technology is an essential part in human lives today and few can imagine leaving without it. It helps us do many things, for example, keeping in touch with friends who are living in different parts of the world, travelling to places and... more
Technology is an essential part in human lives today and few can imagine leaving without it. It helps us do many things, for example, keeping in touch with friends who are living in different parts of the world, travelling to places and many more. Technology should be developed because it adds value to society, one of which is education. Majority of higher learning institutions in the world are embracing technology in teaching and learning, hence, the use of Massive Online Open Courses (MOOC), flipped learning, CALL and others in different stages of teaching and learning. Where reading is concerned, online reading is the trend now, as students turn to the Internet to get information. The advent of technologies have introduced new ways of reading and getting meaning from online resources, which implies that reading on paper is obviously different from reading on screen. Therefore, an understanding of online reading process is required to help educators understand these new literacy practices. The present study described the development of annotation tool in an online reading system. Interviews were conducted with lecturers, who are from the Social Sciences, Sciences and Medical Faculties. These lecturers are teaching at a public university in Malaysia. The interviews were carried out to find out if their students do any online reading and to determine the types of types that students do online, in order to justify the development of the annotation tool. Data from the interviews and learning theories are discussed to explain the rationale behind the design of Annotation tool.
As the tourism industry continues to grow globally, tourism promotional materials (TPMs) are becoming one of the most translated materials in the world. Nevertheless, despite the high demand, this type of translated material has been the... more
As the tourism industry continues to grow globally, tourism promotional materials (TPMs) are becoming one of the most translated materials in the world. Nevertheless, despite the high demand, this type of translated material has been the subject of criticism over the past four decades. Although culture, or rather cultural differences, have been identified as the main reason behind the failure of translations in the tourism industry, no straightforward solution to dealing with the problem has been found. In an attempt to address this shortcoming, this paper proposes a Cultural-Conceptual Translation (CCT) model, which leverages two key notions: cultural conceptualisation and destination image. Cultural conceptualisation, which is drawn from cultural linguistics, is a key manifestation of the oft-overlooked ‘silent’ or ‘unconscious’ level of culture, while the notion of destination image, which is drawn from tourism studies, has been identified as a crucial element in tourism promotion and advertising. We argue that the effectiveness of TPM translations relies on the (re)construction of ‘favourable’ destination images based on the cultural conceptualisation of the target audience. The viability and effectiveness of this model within the context of the commercial world of international tourism has been tested on TPM end-users through focus groups, and on TPM translation commissioners through a pilot project in which a TPM was translated from English to Malay. The results of the ‘road test’ were very positive, suggesting that applying the CCT model has the potential to improve translation outcomes in the area of tourism promotion.
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